Written By Idan Beck on September 23, 2014

The gTar is the first truly interactive guitar. Much like an instructor, it can tell you what to do and detect if you’re doing it the right way.  If only the gTar could speak, and a teach you how to play?  Now with gTar Learn, the newest gTar app, it can do exactly that!

We’ve seen thousands of people use the gTar to play songs every day, but many have reached out to us not knowing where to get started.  We wanted to build a true instructor companion that can interactively teach, from learning how to hold the gTar in your lap correctly, to how to play chords and working through difficult songs and music concepts.

Download it now on iTunes

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Written By Kate on August 15, 2014

Starting your journey with a new instrument can be daunting. But something got you here. At some point you had the realization, maybe this thing is actually for me.

Holding onto that seed of motivation to grow it into the image of whatever your dream, through the months of focus and practice, is going to require a great teacher.

A great teacher helps you direct constructive energy to that passion and shape it. A great teacher equips you with the tools to handle every trick in the trade. They help you develop your own sense of style, and once you understand the (more…)

Written By Idan Beck on August 5, 2014

Today we’re excited to be announcing the most major update to the gTar Play app since it’s initial launch!  We’ve seen thousands learn how to play guitar using the gTar, and this app update brings some major feature updates that will make learning, and practicing songs using the gTar app more productive, effective, and fun.  Here is what you’ll find in this new major update to the gTar App: (more…)

Written By Idan Beck on August 1, 2014

Since the first gTar we’ve ever shipped we’ve been getting a constant stream of questions about the gTar.  What is a Smart Guitar?  How is this different than an electronic guitar?  To really understand what makes the gTar different than a normal guitar, we need to start off talking about the traditional guitar, and how it actually produces sound.  Once we understand that, it’ll be easier to explain how the gTar is different in the later installments of this series. (more…)

Written By Stefan Lindsay on May 10, 2014

1956: Elvis Presley scored his first US No.1 single and album when ‘Heartbreak Hotel’ went to the top of the charts. ‘Heartbreak Hotel’ became his first million-seller, and was the best-selling single of 1956. The song was based on an article about the suicide of a lonely man who jumped from a hotel window, a tragedy that paid off very handsomely for Presley.

Elvis Presley Blue Moon

Elvis Presley

 

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Written By Matt Eisner on May 2, 2014

 

We have very varied music tastes here at Incident. From Yacht Rock to Techno, Indie to Oldies, and everything in between, a massive cross-section of music finds itself being blasted from our team’s headphones.

 

Todd Terje – Alfonso Muskedunder

“Norwegian producer/DJ Todd Terje never fails to create powerful melodies in his deceptively complex compositions. Alfonso Muskedunder, off of his debut album It’s Album Time released in early April, is certainly no exception. The song’s fast-paced tempo and jazzy groove make for a perfect backdrop for Todd Terje’s newest genre-bending experiment.” - Bobby, Software
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Written By Matt Eisner on April 17, 2014

 

We had the privilege to venture into the desert of Southern California to attend weekend one of Coachella Valley Music and Arts Festival. We caught performances from some of the biggest names in music past and present, including Beck, Muse, Arcade Fire, Lana Del Rey and Outkast (their 1st performance together in over 7 years). We wanted to share some of our favorite acts from the festival, but instead of a run-of-the-mill recap, we’d thought we’d highlight our favorite sets from female artists at Coachella this year. Make sure to check out some of their music, and buy it to support them if you enjoy it!
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Written By Josh Stansfield on April 7, 2014

 

In anticipation of the release of our new app, Sequence, we did a round-up of our favorite drum machines and step sequencers. In theory, a sequencer is a fairly simple piece of music gear: a machine that cycles through beats or “steps” and plays a sound on each step that is selected. But the implementation of a sequencer can vary widely and since the late 1960s, engineers have tried to create musical ways to compose with computers. Here are our top 5 favorite sequencers of all time:
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Written By Matt Eisner on March 20, 2014

We all know that learning music is hard, but the benefits are numerous. Most of us would like to learn, but we wanted to know exactly why so many people start learning and quit. Is it the physical pain, the cost, or is it simply too difficult to play?

According to the 1,000 participants (musicians and aspiring musicians) we surveyed, the hardest part of learning guitar isn’t the physical pain or the difficulty; it’s finding the time to practice.

So what about all the aspiring guitar or keyboard players out there? We found some common habits of successful musicians that will help you practice more and ultimately get the most out of your journey in music:

 

  • Have a Goal To Aspire To - More than twice as many successful musicians listed Wanting to Perform as their primary motivation
  • Invest In Your Success - People who actively play music are 29% more likely to have bought their first instrument vs. renting or borrowing
  • Technology Helps – 70% of active musicians believe technology would help them practice more
  • Break It Into Steps – The majority of respondents say it takes 6+ months to get good at an instrument, so track your progress and make sure you have some milestones to stay motivated at one month, two months, etc

 

Secrets of Successful Musicians Infographic

 

For this infographic, we created a survey using Qualtrics, which sorted respondents into three categories, “Musicians”, “Quitters”, and “Never Learneds,” with specially-tailored questions for each. We fielded our subject pool of 1,090 participants from Amazon Mechanical Turk users in the United States, and weighted our results to reflect the age and gender breakdown of the internet-using population of the US using a random deselection process.

Our survey questions and results are also available here: The State of Music Education Survey Results.  If you have any comments or questions, please leave them below, or feel free to contact us at info@incidenttech.com.

Written By Ben Altieri on March 19, 2014

 

The Hack: 

A motion-activated plush bacon slice that greets every visitor to our office with the jovial tagline: “I’m Bacon.”

 

 

Backstory:

It’s no secret that America has a love affair with bacon. In recent years, I have stumbled across a myriad of bacon flavored products that I never thought were possible: bacon beers, bacon maple donuts, bacon salts and butters, bacon toothpaste!!?!? Okay that last one was fake but you get my point (but bacon deodorant is real…). In the age of internet mediums, entire bacon themed series’ have been fried up for viewers salivary delight. With bacon infusing it’s way into so many savory situations – edible or otherwise – it’s only natural that we would want to begin teaching our young ones about the joys of this fatty cut of pork. Right? (more…)